What Is An NFT Influencer? Learn How To Make Money Following The Top NFT Influencers!

What Is An NFT Influencer?

An NFT influencer refers to an individual who has gained a significant following and influence within the non-fungible token (NFT) community.

These individuals use their expertise, knowledge, and social media presence to promote and educate others about NFTs, engage in discussions about the market, and provide insights into the NFT ecosystem.

NFT influencers typically have a deep understanding of the NFT space, including the technology behind NFTs, popular marketplaces, emerging trends, and notable artists or collections.

They may actively participate in NFT trading, collect valuable NFTs, or collaborate with artists and projects to create their own NFTs.

Their influence is often manifested through their social media presence, including platforms like Twitter, Instagram, YouTube, or Discord communities.

They may have a large number of followers who rely on their opinions, recommendations, and analysis related to NFT investments, new releases, or general updates.

NFT influencers may also host live streams, webinars, or educational sessions to share their knowledge and answer questions from their followers.

NFT influencers can play a significant role in shaping the NFT market, as their endorsements or coverage of specific artists, projects, or drops can generate attention and drive interest.

They may provide insights into the potential value or significance of certain NFTs, highlight emerging artists, or discuss market trends and investment strategies.

It’s important to note that while NFT influencers can provide valuable information and perspectives, individuals should still conduct their own research and exercise independent judgment when making investment decisions in the NFT space.

NFT markets can be volatile, and relying solely on the opinions of influencers carries inherent risks.

Why do people follow NFT influencers?

People follow NFT influencers for several reasons:

  1. Knowledge and Insights: NFT influencers often possess deep knowledge and insights into the NFT market. They stay up to date with the latest trends, news, and releases. By following influencers, individuals can gain access to valuable information, analysis, and perspectives that can help them make more informed decisions regarding NFT investments, artist collaborations, or collection strategies.
  2. Market Trends and Opportunities: NFT influencers can identify emerging market trends and opportunities. They may share information about promising artists, upcoming drops, or undervalued NFT collections. By following influencers, individuals can stay informed about potential investment opportunities and capitalize on market movements.
  3. Education and Learning: NFT influencers often act as educators, helping newcomers understand the intricacies of NFTs, blockchain technology, and the broader digital art ecosystem. They may provide tutorials, guides, or explanations of complex concepts, making the space more accessible to a wider audience.
  4. Community and Networking: NFT influencers create communities and foster engagement within the NFT space. By following influencers, individuals can connect with like-minded collectors, artists, and enthusiasts. This allows for networking, sharing experiences, and participating in discussions that contribute to a sense of belonging and shared interest.
  5. Curation and Discoverability: NFT influencers often curate and showcase interesting or valuable NFTs, highlighting artists or collections that might otherwise go unnoticed. They act as a filter, sifting through the vast amount of available NFTs and presenting their followers with curated selections. This can save time and effort for individuals looking for quality NFTs to purchase or follow.
  6. Inspiration and Creativity: NFT influencers can inspire others through their own collections, collaborations, or artistic endeavors. Their success stories and achievements serve as motivation for others to explore their own creativity, enter the NFT space, or engage in collecting or creating NFTs.
  7. Entertainment and Engagement: NFT influencers often share entertaining content, behind-the-scenes experiences, or live streams related to NFTs. They may conduct interviews with artists, showcase their own collections, or participate in interactive events. By following influencers, individuals can enjoy engaging and entertaining content that adds value to their NFT journey.

How to find good NFT influencers

To find good NFT influencers who can provide valuable insights and information, you can follow these steps:

  1. Social Media Platforms: Start by exploring popular social media platforms such as Twitter, Instagram, YouTube, and Discord. These platforms are often used by NFT influencers to share their expertise, discuss trends, and engage with their followers.
  2. Hashtags and Keywords: Search for relevant hashtags and keywords related to NFTs, such as #NFT, #cryptoart, or #NFTcollectors. These searches can lead you to posts and conversations where NFT influencers may be active. Additionally, search for specific terms like “NFT influencers” or “top NFT collectors” to discover curated lists or articles that highlight influential figures in the NFT space.

Tips for finding good NFT influencers

Finding good NFT influencers can be beneficial for gaining insights and staying informed about the NFT market.

Here are some tips to help you find reliable and valuable NFT influencers:

  1. Research and Background Check: Before following an NFT influencer, conduct thorough research on their background, expertise, and reputation within the NFT community. Look for their experience in the space, their involvement in notable projects, and any recognition or awards they have received. This information can give you an idea of their credibility and knowledge.
  2. NFT Marketplaces and Platforms: Explore popular NFT marketplaces and platforms like OpenSea, Rarible, Foundation, or SuperRare. These platforms often showcase NFT influencers who are active participants, collectors, or creators. Pay attention to profiles that have a significant following, positive feedback, or a high number of transactions. This indicates that they are respected and valued within the community.
  3. Social Media Presence: Check social media platforms such as Twitter, Instagram, YouTube, and Discord. Look for NFT influencers who have a strong and active presence on these platforms. Consider the engagement they receive from their followers, the quality of their content, and the frequency of their updates. A consistent and informative social media presence is a good indicator of a reliable influencer.
  4. Recommendations and Referrals: Seek recommendations from trusted sources within the NFT community. Ask for referrals from fellow collectors, friends, or individuals with experience in the NFT space. Their insights can help you discover influencers who have provided valuable information or guidance to others.
  5. Community Engagement: Look for NFT influencers who actively engage with their followers and the wider NFT community. This can be observed through their interactions, responses to comments or questions, and participation in discussions or live streams. Engaged influencers are more likely to provide ongoing value and support to their followers.
  6. Content Quality and Value: Evaluate the quality and value of the content shared by NFT influencers. Consider the accuracy of their insights, the depth of their analysis, and the relevance of their topics. Look for influencers who provide educational resources, market updates, artist spotlights, or investment strategies that align with your interests and goals.
  7. Authenticity and Transparency: Choose influencers who demonstrate authenticity and transparency in their actions and communications. Look for influencers who are open about their own investments, successes, and failures. This transparency fosters trust and allows you to better understand their approach to the NFT market.
  8. Diversity of Perspectives: Follow influencers with diverse perspectives and backgrounds. This allows you to gain a broader understanding of the NFT market and explore different viewpoints. Engaging with influencers from various niches, including artists, collectors, or technologists, can provide a well-rounded perspective on the NFT ecosystem.
  9. Reputation and Expertise: Assess the reputation and expertise of potential NFT influencers. Look for individuals who have a strong track record in the NFT space, possess in-depth knowledge about the technology, market trends, and artists, and have gained recognition from other members of the community. Consider the quality of their content, the accuracy of their insights, and their ability to provide meaningful analysis.

By combining these strategies, you can identify and follow NFT influencers who align with your interests, provide valuable insights, and contribute to your understanding of the NFT market.

Top Tip

Once you find a few good NFT influencers, remember that one Tweet can send an NFT collection upwards within minutes! The quicker you see these Tweets (set notifications), the more chance you make money on the way up. Be careful if the NFT collection has already moved up, as you may find you are their exit liquidity!

Remember to exercise critical thinking and do your own due diligence when making investment decisions based on the information provided by influencers.

Summary …..

It’s important to note that while NFT influencers can provide valuable insights and guidance, individuals should still exercise their own judgment and conduct independent research before making investment decisions.

NFT markets are subject to volatility and risk, and following an influencer’s advice does not guarantee success.

Click here to view our list of top NFT influencers to follow!
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Jonathan Titley


(NFT industry magazine and project reviews)

We also offer NFT consulting for individuals and NFT projects. Contact us.


All information in this article is for educational purposes only.

Jonathan Titley
Author: Jonathan Titley